Week 4: Research Task
Your research tasks are for deeper critical reflection and demonstration of your thinking and working processes. Please share your findings on the Ideas Wall and on your blog.
Source a global scientific, cultural or environmental story that matters to you.
Analyse the ways in which images are used within this story to help illustrate what is being discussed.
How do the images correspond with the text? Are they in harmony or misaligned?
Is there any visual material missing that would help to clarify the content of the narrative?
Week 04: Workshop challenge - Analysing data
Our Future Health - An opportunity to take part in research and conduct in a Nationwide survey for the NHS
What is it?
Although this isn’t data that has happened, this week I received an invitation, along with 5 million other UK residents, to take part in a new research programme called ‘Our Future Health’ which could give the country the opportunity through a simple blood test and through research to understand our current health and how this could affect and prevent against future hereditary diseases in the future.
Fig. 1: Our Future Health will anaylise the data from 5 million people in the UK
There is alot of complex information to get across here , so the website has been broken down into easy to digest infographic chunks for the reader.
First of all you have to sign up to the website and supply an email address connected with your doctors surgery. This ensures that the user is verified so the data supplied is genuine.
There are 5 parts/pages to work through the process of what is involved before you sign up with a cleverly colour coded video at each stage explaining any FAQs in a concise video and clever infographics.
The strong visual bright colour scheme in the identity convey a uplifting fun, remenicent of Morag Myerscough, and this style continues across the website and other graphics which show for an infographic approach of the statistics already achieved.
Although this is an invite to take place in the Future Health project, rather than a project that has already been delivered, it evokes a sense of optimism and trust in building the UK’s largest health research programme – with the NHS and partners with developing new ways to prevent, detect and treat disease.
Conclusion - Why I think these graphics are great in showing complex data to entice the viewer to participate
In conclusion, I think the data presented by the NHS 'Our Future Health' programme, is a great example of graphics effectively communicating complex information and engaging the viewer as to why this could be beneficial for their health in the long term.
Through clear and accessible data visualisation techniques, the series of videos successfully navigates intricate health-related data, making it understandable and relatable to the general public.
I do this however, the inclusion of supplementary visual materials could enhance the clarity and depth of the narrative, further empowering individuals to make informed decisions about their health and inspiring greater participation. And I think there is an opportunity for reminder graphics and emails, for viewers who exit the process without signing up on the final page.
Fig. 2: This will help health researchers to tackle this growing burden of disease
How do they use graphics to discuss the issue?